Champion System Takes the Stage

Scores of journalists from Asia and Australia flocked to Beijing Wednesday, where Team Champion System – the first-ever pro-continental squad based in Asia – took to the stage for its official Team Presentation.

Adorned in their navy and orange Champion System custom kits, each member of the 18-rider squad was introduced, including former Chinese National Champion Xu Gang, former Hong Kong National Champion and Olympian Wu Kin San, 7-time Asian Continental BMX Champion Steven Wong, former Malaysian National Champion Adiq Othoman, current Estonian National Champion Mart Ojavee, and multiple Tour de France stage winner Jaan Kirsipuu.

General Manager Ed Beamon talks to his squad before their first formal introduction to the media.

The real stars of the show: the team’s SST’s and Altamira’s.

“We’ve always supported cyclists throughout Asia, and now we’ve decided to take that support to the next level,” said Louis Shih, Champion System founder.

General Manager Ed Beamon spoke about their mission to grow the sport of cycling in China.

In total, approximately 100 people attended the presentation, including more than 30 journalists and photographers.

Chinese riders Xu Gang, Jiao Pengda, Jiang Kun, and Liu Biao pose for a photo with China and Hong Kong Cycling’s Coach Shen.

From left to right: Estonian Jann Kirsipuu, American Chris Butler, and Kiwi Avery Clinton.

Some Champion System flair.

Cycling commentator John Eustace interviews Asian BMX star Steven Wong about his transition to road racing.

Sponsorship Manager Milay poses proudly with the newest members of the Fuji family.

Dinner that evening brought even more people and eyes to the newest members of Champion System.

Covered by all the major Asian media outlets, as well as Cycling News, Velonation, and Bicycling magazine, the launch of the first-ever continental cycling team based in Asia is simply big news!